YOU DON'T NEED A BIG FOLLOWING TO GENERATE CLIENTS FROM INSTAGRAM!

Here is the thing...You can absolutely generate clients leads from Instagram with ANY size of following.

If this resonates with you and you’re wondering what you could possibly be doing wrong with your strategy then…keep reading below!

Most people who aren’t generating leads consistently assume that it’s because maybe their following isn’t big enough BUT this is so far from the truth!

If you're looking for some guidance or some tips to have a fresh perspective..keep on reading!!

YOUR MESSAGING

First, go back to your business WHY and ensure that it aligns with your messaging. Your messaging is HOW you are going to generate leads. Here is a question for you to reflect on to help you narrow this down even farther…

If you could shoutout ONE message to your ideal client from the rooftop, what would it be? Once you uncover this - use this as your main guide with all your content. See how many ways you can take this message and reframe it in different ways and into different types of content! The more niche you are with your messaging, the more likely you'll attract a more specific person.

YOUR BRANDING & AESTHETIC

When was the last time you did an audit of your overall branding and aesthetic? Now, maybe you've heard some people may say that your aesthetic doesn’t matter that much when it comes to attracting your ideal clients but we completely disagree. Your aesthetic is HOW you provoke a FEELING with your audience and supports people in seeing you as a professional brand/business. If your page isn't eye catching or pleasing to the eye, you've lost people after 2 seconds of landing on your page. This should be a top priority when you're creating!

A strong brand can help to differentiate a product or service from its competitors and build customer loyalty. It can also help to establish a company's reputation and influence consumer purchasing decisions.

STORY TELLING

Storytelling is the art of using words, images, and sounds to tell a story or narrative. It is a powerful way to communicate ideas, inspire emotions, and engage audiences. Storytelling has been used for centuries to entertain, educate, and persuade people. It can be found in many forms, such as novels, films, plays, poems, and oral traditions. In a business context, storytelling can be used to create a compelling narrative about a brand, product, or service, and to connect with customers on an emotional level.

RELATIONSHIP BUILDING

Are you CONNECTING with your audience consistently? Like reallyyy connecting - Not just throwing some likes out here and there…but truly connecting with them on a deeper level! This means spending INTENTIONAL time getting to know your followers in DMs and utilizing stories to build trust and respect. Relationship building is crucial for networking, collaboration, and customer satisfaction. It can also help to establish a positive company culture and helps for an easier lead transition!

YOUR MINDSET & BELIEFS

Your mindset & beliefs plays a huge role when it comes to your direct results. It's natural to go to a place of frustration or negativity when you are consistently not seeing results. However, this mentality can be the direct result of low engagement and even generating client leads. You need to believe in what you're doing and believe you are capable of attracting the right people.

In a business context, mindset and beliefs can play a big role in your work ethic, problem-solving abilities, and ability to adapt to change. A positive mindset and supportive beliefs can help to foster a healthy and productive work environment and contribute to overall business success!

INSTAGRAM IS A MARATHON, NOT A SPRINT!

If you’re looking for further support with your strategy to help you better understand where you may need to adjust… we are here to support you. We believe in you!